"We are convinced that MANURA will be far more than just another addition to the existing trade fair landscape. With its innovative concept and deliberately different approach, it creates a format with the potential to establish itself as a lasting presence in the market. MANURA brings back something that has increasingly been overlooked in today's trade fair industry: the fundamental strengths of a trade fair. Personal encounters, direct professional exchange, new connections and expanded business opportunities are once again taking centre stage. By combining these proven strengths with a contemporary concept, MANURA opens up new opportunities that the industry has been missing for a long time. We look forward to this exciting new format and are confident that it will bring valuable fresh momentum to the market."

"At emmiNAIL, we love trade fairs! For us, they are the ideal platform to connect directly with our customers, maintain long-standing business relationships in person and build new partnerships. That's why we fully support MANURA and are delighted to be part of this new trade fair from the very beginning."

"MANURA is arriving at exactly the right time for us. As a manufacturer, personal interaction with retailers, salons and industry professionals is an essential part of our business – something digital communication simply cannot replace. We see MANURA as an opportunity to bring the industry closer together again, experience trends and developments firsthand, and create fresh momentum together. We look forward to helping shape MANURA from the very beginning and being part of its journey alongside the industry."